Tell the machine about your business
The more specific you are, the sharper your output. Every field feeds a real part of your funnel. Optional fields can be skipped — the machine fills sensible defaults.
Business
Result & Proof
Money Math
Audience
Position & Channels
1
Your business
The foundation the whole machine runs on — what you sell and who buys it.
Pick the closest — it tunes the examples and channels for you.
e.g. "industrial packaging machines", "handmade leather bags", "2 & 3 BHK flats in Coimbatore", "brand design for D2C startups"
Be specific. Who actually pays you? e.g. "wholesale distributors", "first-time home buyers", "urban women 25–40", "SME factory owners"
2
Your result & proof
Trust is specific numbers and named results — not adjectives. This is what makes your ads cheap and your page convert.
The transformation, in your customer's words. e.g. "cut packaging time in half", "a home your family is proud of", "a brand that finally looks premium"
e.g. "40%", "₹9.8L", "22 → 9 days"
e.g. "30 days", "one quarter", "6 months"
One real win. e.g. "Sharma Distributors reordered 3× after switching to us." If you have none yet, leave blank — the machine adjusts your strategy.
Testimonials
Case studies
Client results
Revenue outcomes
Reviews / ratings
None yet
3
Your money math
Two numbers decide everything — CAC and LTV. These power your profitability verdict and tell you whether to scale or fix.
What one customer pays you (average)
% of customers who buy again
Leave blank or 0 if you don't run ads yet
4
Your audience's psychology
People buy emotional outcomes and justify with logic. This is your ACTA/PACC fuel — the exact words and beliefs that move them.
Their core problem / frustration. e.g. "suppliers who ship late", "agents who overpromise", "marketing that never converts"
The myth you'll reverse in your hook. e.g. "cheaper is always better", "you need a huge budget to look premium"
Verbatim from DMs, calls, reviews. e.g. "I'm tired of chasing vendors"
Survival · avoid loss
Security · stability
Freedom · time/money
Status · recognition
Belonging · identity
Growth · mastery
e.g. "it's too expensive", "I need to think about it", "how do I know it'll work?"
5
Positioning & channels
The clearest position wins — not the best product. And we'll wire your machine to the right fuel channels.
What buyers use instead of you. e.g. "cheaper local suppliers", "doing it in-house", "big agencies"
The one thing only you do. e.g. "48-hour dispatch guarantee", "in-house design + build", "done-with-you not done-for-you"
Unaware
Problem-aware
Solution-aware
Skeptical / seen it all
Exhausted / tried everything
Meta Ads (IG/FB)
Google Ads
WhatsApp Broadcast
B2B / Cold Outreach